The way the world is rolling, it is more important than ever to have a responsible attitude on sustainability. Now more than ever is so important to understand our ecological footprint and eco friendly practices in every aspect of our lives. We at Lolico productions are embracing these ideas and leading by example, following the new standards for environmentally conscious content creation.
We understand that our industry has always been recognized for having high levels of waste and consumption of resources. However, we believe that by implementing innovative practices and new technologies, we can minimize our carbon footprint and create a more sustainable future for all.
From the moment we select a location, till the moment we leave and dispose of our waste, we have as a pillar of our efforts our sustainability practices. Details like providing reusable bottles for our entire cast & crew, to assuring that our catering department is being supplied by conscious producers. Regular and periodic meetings are done to educate and inspire the entire team to think and do its own part. Even our makeup artists are committed to using products that are earth-friendly and come from environmentally-conscious manufacturers. We also are committed to working towards reducing our linear economy status and realigning with a more circular economy, where “products and materials are kept in circulation through processes like maintenance, reuse, refurbishment, remanufacture, recycling, and composting.” (Ellen Mc Arthur Foundation, ND).
In addition to our practices, we are committed to raising awareness about these issues and inspiring others to take action. Through our content, advertising, and social media posts, we leverage the power of storytelling to shine a spotlight on pressing environmental challenges and showcase the importance of sustainability.
As we look toward the future, we remain steadfast in our commitment to our mother earth. Although we are sure that we will learn and embrace more practices to reduce our carbon footprint, we are proud we are doing our part today and at the forefront of the green revolution that is happening in the audiovisual industry. If we unite, we could build a much better and more sustainable future for our younger generations.
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